Who & what
Dosen-Zentrale Züchner GmbH is a wholesaler for tin, glass and plastic packaging. Based on more than 200 years of company and family history, today they are the link between well-known packaging manufacturers and customers from the retail, food trade, gastronomy and industrial filling sectors.
Thus, at the end of 2020, a cooperation with one of the internationally leading manufacturers in the field of glass products for gastronomic needs - the company LUIGI BORMIOLI Italy - came into being.
The online shop previously operated by LUIGI BORMIOLI was to be discontinued at short notice for internal company reasons. At this point, Dosen-Zentrale Züchner GmbH took over the administration of the online shop, developed it further and decided to implement a completely new shop software.
The company wanted a multilingual online shop that would allow maximum flexibility and provide customers with the ideal shopping experience. In addition to a clear product presentation, editorial content was also to be displayed. Furthermore, the shop should be able to serve customers from the B2C and B2B sectors equally.
Highlights
- Extensive search and filter options, various product categories and diverse payment options
- Theme worlds with extensive information on the products
- Log-in area for both B2B and B2C customers with individually adapted services
- Product database for products of various categories and designs
- Multilingualism
- Attractive and intuitive user interface
- Connection to the Sage 100 merchandise management system
Continuous support
- Support and ongoing assistance with content maintenance
- Strategy consulting
- Advice on improving the user experience, adapting to current developments, expanding the online offer, customer-centred restructuring for a better customer approach
- Continuous development and expansion of the online shop